This shampoo is truly a natural shampoo. This excellent quality shampoo contains no chemicals (SLS’S) and is made of olive oil, vegetable glycerin, coconut oil and vanilla extract.
If your dog has a damaged coat, severe dry ends, or burnt areas, this shampoo will help repair the coat and keep it in premium condition.
PURE ALTERNATIVE is excellent for all coat types as it reduces the 3F’s (Frizz, Fluff, Fly-away) dilution rate of 10 to 1. (this may vary to suit.)